Sungei Wang Plaza Goes Digital With Shopee This Hari Raya

Sungei Wang Plaza Goes Digital With Shopee This Hari Raya

 

KUALA LUMPUR, 7 April 2021 – In conjunction with Hari Raya Aidilfitri, Malaysia’s iconic Sungei Wang Plaza mall is collaborating with Shopee Malaysia to present a unique festive experience. Themed ‘Hurey Raya’, Sungei Wang Plaza invites shoppers to cheer the arrival of Hari Raya at the mall’s vintage and on-trend Raya village, adorned with Shopee’s decorative and engaging “Raya Bersama Shopee” campaign, from 9 April till 16 May 2021. 

This exclusive collaboration between Sungei Wang Plaza and Shopee is a part of the mall’s immediate stimulus plan which aims to accelerate digitalisation and demonstrate the advantages of online and offline sales to boost retailer’s confidence in adapting alternate ways for business growth. 

“We are glad to join forces with Shopee in providing our retailers additional opportunities to interact with customers digitally, driving footfall to their stores in our mall through digital marketing as well as provide greater accessibility to our customers. Shoppers these days prefer things at ease and that is what we want to deliver,” said Joseph Teo, Centre Manager of Sungei Wang Plaza.

After the rejuvenation of the new annexe block, JUMPA @ Sungei Wang in 2019, stay tuned for a major transformation of the mall as it is undergoing the last stages of upgrading works with a brand-new facade facelift equipped with a bright warm main entrance. While the main entrance is under renovation, shoppers can walk through a ray of classic Raya decorations at the centre court where they can take memorable Insta-worthy shots. 

Apart from the aesthetics, a variety of Raya offerings and promotions are also available. Sungei Wang Plaza & Shopee have prepared an array of fun activities, both offline and online, for everyone to enjoy throughout the campaign period.  





SHOPEE LIVE - DURIAN RUNTUH  

Sungei Wang Plaza will be on Shopee Live! Catch us on Shopee Live on 9 April at 12.00pm. Catch deals and promotions from as low as RM5, happening exclusively during the Durian Runtuh session. 

SUNGEI WANG PLAZA DIGITAL STORE 

Sungei Wang Plaza exclusively joins Shopee with an official store on the platform featuring a wide range of products and brands from our own retailers. This initiative is to enable our retailers to adapt to the new normal and to create a balance between offline-and-online sales. Shoppers can now shop both online and offline to make purchases with exclusive deals during this Raya season. Terms and conditions apply. 

GRABDUITRAYA – INSTANT REBATE ON GRABFOOD 

Enjoy RM10 rebate promo code when you order food & beverages for your Buka Puasa Session or Meals from any participating F&B outlets in Sungei Wang Plaza via GrabFood. With minimum purchase of RM25. Terms and conditions apply.

HUREY BAZAAR 

Check out our Hurey Bazaar featuring a homegrown variety of retail offerings from Baju Raya to Raya Cookies at affordable prices to complete your festive item checklist. 

HUREY RAYA SALES

Hurey Raya Sales which is an exclusive on ground sales will run from 7 May till 9 May 2021. The 3-day sale will feature exclusive fashion products, food & beverages and many more from as low as RM5.  

RAYA REDEMPTION

Redeem Sungei Wang Plaza weekly collectable exclusive Raya packet and a Raya edition Canister to place your Raya treats with a minimum spend of RM100 and RM150 respectively in a maximum of two (2) accumulated receipts. Terms and conditions apply.

RM88,888 SYIOKNYA BELI & MENANG LUCKY DRAW

Be rewarded when you shop at Sungei Wang Plaza! A total of RM88,888 worth of prizes comprising iPhone 12 Pro, Gold Wafer, Realme C15, RM158 shopping cash and merchandise to be won! Join the lucky draw with a minimum spend of RM68 in a maximum of two (2) accumulated receipts. Terms and conditions apply.

FREE PARKING 

Redeem two (2) hours of complimentary parking with any amount spent. Terms and conditions apply.

Rest assured all standard operating procedures (SOP) set by the government will be practiced throughout the campaign period to create a safer shopping experience. 

Let’s create lasting memories this Raya and celebrate the festive of gratitude with family and friends while spreading joy and happiness!

For more information, visit Sungei Wang Plaza’s website at www.sungeiwang.com or check real-time updates on Sungei Wang’s Facebook page at www.facebook.com/sungeiwangplaza.

- Ends – 

About Sungei Wang Plaza

Sungei Wang Plaza positions itself as a vibrant shopping hub in the heart of Kuala Lumpur with repertoire of choices in fashion, accessories, mobile phones, gadgets, beauty and many more at affordable rates for all kinds of shoppers. The mall has an aggregate retail floor area approximately 800,000 square feet (sq. ft.) and key anchor tenant includes Giant Supermarket, JUMPA @ Sungei Wang, Blastacars, Camp5, Daiso and MR. DIY. Sungei Wang Plaza has received many local and international awards and accolades over the years, including the Kuala Lumpur Mayor’s Tourism Awards 2011 Award for Excellence in Shopping Mall Category and the prestigious FIABCI Prix d'Excellence under the Special Award (Retail Properties Category) in 1996.


For media enquiries, please contact:


Serena Tan                                                                  Stephen Ho

Head of Marketing Communications                               Manager, Marketing Communications

Email:   serenatan@sungeiwang.com                             Email:   stephenho@sungeiwang.com

Mobile: +6012-632 6057                                                Mobile: +6017-611 8033

 


Sungei Wang Plaza Management Corporation (2297)

6th Floor, Sungei Wang Plaza,

SWP Box No. 009, Jalan Bukit Bintang,

55100 Kuala Lumpur, Malaysia.

Tel: +603-2142 6636

Managed by:



0 Comments